Client Goals

Linnea’s Lights is a luxury soy candle brand founded by a mother and now operated by her daughter. Available online and at boutique retailers like Soho House, their company is lighting the way to offer safe-ingredient, cruelty-free candles. They were eager to expand their online presence and were in need of a website experience that created an atmosphere for their brand while driving more sales.

What We Did

We designed a website that introduced new styling concepts that amplified their existing brand identity and guided users down conversion minded eCommerce funnels. A Shopify implementation following usability, responsive and SEO best practice allowed the store’s back end to operate as smoothly as the customer facing experience. Special functionality included subscription orders, store locator and a wholesale portal.

"Our website looks amazing! I am so happy that it is our new customer facing experience!"

Laura Cler /  CEO  /  Linnea's Lights